Bill has worked with clients at the highest level—from CEOs to government officials to Supreme Court plaintiffs—to assist them with critical communications. He has specialized in strategic messaging, brand awareness and re-positioning, image and reputation management, and media and presentation coaching.
Bill has particular experience in assisting clients with professional challenges and crises, and leveraging his 30 years as a media professional to their benefit. Among his clients have been the NFL Players Association, the U.S. Chamber of Commerce, the Public Broadcasting System (PBS), and the U.S. Department of Energy. Bill also teaches Strategic Communication at American University in Washington, D.C. and is on the faculty of the Executive and Professional Training program at George Washington University.
Previously, he spent three decades as a journalist in leadership positions within prominent media organizations. He was editor-in-chief of Campaigns and Elections magazine, the leading publication for those in the business of U.S. politics, and Bureau Chief in both Washington, D.C. and Hong Kong for Reader’s Digest, the world’s largest circulation magazine. Earlier in his career Bill wrote, produced and broadcast radio documentaries for Voice of America, and wrote and edited for the National Geographic Society. He has been a guest analyst on major American networks including CNN, Fox News and MSNBC. Bill earned a master’s degree from Harvard University in International Security and an undergraduate degree from Duke University.